Developed an integrated internal and external communications campaign to celebrate a Top Employer certification, building associate pride and deepening engagement while positioning the company as an employer of choice to attract talent across African and global audiences.

Built a comprehensive safety communications programme for leaders and employees, designed to reinforce a culture of personal accountability through creative, segment-relevant messaging anchored to a “Be Safe” framework — driving compliance with safety rules, reporting, and processes.

Designed and executed a global communication campaign to launch a new employee app and drive adoption among approximately 11,500 blue-collar workers across multiple regions

Developed and executed a change communication campaign to launch a first-of-its-kind short-term incentive scheme for bargaining employees, building awareness, understanding, and desire for the programme while driving behavioural shifts toward teamwork, safety, and improved business performance.

Created a comprehensive ESG communication framework — including visual identity, tagline, key messages, and core narrative — to enable integrated, storytelling-led ESG communication that speaks to both internal and external stakeholders while aligning to the company’s purpose, strategy, and EVP.

Formed part of the core team to develop the communication framework for the Western Cape Infrastructure Framework, Strategy, and Implementation Plan (WCIF/WCIS/WCIIP 2050), translating a complex, once-in-a-generation long-term infrastructure vision into accessible, stakeholder-focused communication across government and community engagements.

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